“Landing Page” is a somewhat generic term that means the first page of your funnel.

A landing page could be an email opt-in page, it could be a video sales page, or any other type of page. The key point is that it’s the first page your visitor sees after they click on your ad or other promotional link.

If you’re using ClickMagick Campaigns, you need to include industry-standard UTM tracking parameters when linking to your landing pages.

You can learn all about UTM parameters and how to use them with Campaigns in this article:

What are UTM Parameters and how do I use them?

Article 580 Last updated: 11/21/2024 12:22:37 PM
https://www.clickmagick.com/kb/?article=580