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What if my Postback URL doesn’t seem to be working properly?


Your Postback URL will work correctly every time the correct information is sent to it.

If you’re having problems, this article covers the only possible explanations. Select what tracking method you are using to learn more about why your Postback URL is not working ...



 
1.    You’re not correctly passing a Visitor ID to your affiliate link using ClickMagick’s tokens, as explained in the article below. This will result in a Missing [clickid] or Campaigns Visitor ID error in the Postback Log.

How do I track sales using Postback URLs?
 
 
2.    You’re passing the Visitor ID correctly to your page with affiliate links, but you haven’t loaded the cmc.js code so you’ll see a Missing [clickid] or Campaign Visitor ID error in the Postback Log when conversions come in. Check all your pages with affiliate links and make sure to load the cmc.js code on these pages.
 
 
3.    You haven’t successfully set up your Postback URL in your affiliate network. If your Postback URL is not set up correctly, you’re probably not even going to see an entry in the Postback Log. To find the correct Postback URL for your network, go to the Postback URL Tool in the main Tools menu.
 
 
4.    Keep in mind that visitors and conversions can only be tracked once you have everything set up properly. Any sales that occur prior to setting up your tracking with ClickMagick, or visitors who are already in your funnel when you set up your tracking, simply cannot be tracked properly.
 
 
5.    Related to the above, conversions also cannot be tracked properly if you reset your stats and delete the click history of the customer. In this case you will see a No corresponding click found error in the Postback Log.
 
 
6.    If you’re positive that you’ve set everything up correctly and you’re still showing conversions in your affiliate stats that aren’t appearing in ClickMagick, the only possible explanation is that your affiliate network isn’t posting the conversion data to your ClickMagick Postback URL.

You can check this by going to the Postback Log and seeing if any Postbacks are showing. If not, double-check that you’ve set up your Postback URL with your affiliate network. If it looks like that was already done correctly, contact your Affiliate Manager to see if they can determine why their system isn’t posting back correctly.


 
1.    You’re not correctly passing a Click ID to your affiliate link using ClickMagick’s tokens, as explained in the article below. This will result in a Missing [clickid] or Campaigns Visitor ID error in the Postback Log.

How do I track sales using Postback URLs?
 
 
2.    You’re passing the Click ID correctly to your page with affiliate links, but you haven’t loaded the cmtools.js code so you’ll see a Missing [clickid] or Campaign Visitor ID error in the Postback Log when conversions come in. Check all your pages with affiliate links and make sure to load the cmtools.js code on these pages.
 
 
3.    You haven’t successfully set up your Postback URL in your affiliate network. If your Postback URL is not set up correctly, you’re probably not even going to see an entry in the Postback Log. To find the correct Postback URL for your network, go to the Postback URL Tool in the main Tools menu.
 
 
4.    Keep in mind that visitors and conversions can only be tracked once you have everything set up properly. Any sales that occur prior to setting up your tracking with ClickMagick, or visitors who are already in your funnel when you set up your tracking, simply cannot be tracked properly.
 
 
5.    Related to the above, conversions also cannot be tracked properly if you reset your stats and delete the click history of the customer. In this case you will see a No corresponding click found error in the Postback Log.
 
 
6.    The sale is being recorded but to a tracking link other than the one you’re expecting it to. This is easy to check. Go to the Postback Log and see the “Link Slug” column. That will tell you which link the sale was attributed to. To see the link name, hover your mouse over the link slug.
   
 
7.    If a click is flagged and shows up in the FC column of your stats, no [clickid] is generated for that particular click, but the click is still redirected to your affiliate link. In this case,

if the click is a real person who makes a purchase, the sale will be recorded with your affiliate network, but no sale will be recorded with ClickMagick because the affiliate network doesn’t have a click ID to post back to ClickMagick.

A flagged click rarely results in a sale, so this almost certainly isn’t the problem, but it could help explain some rare discrepancies.
   
 
8.    If you’re positive that you’ve set everything up correctly and you’re still showing conversions in your affiliate stats that aren’t appearing in ClickMagick, the only possible explanation is that your affiliate network isn’t posting the conversion data to your ClickMagick Postback URL.

You can check this by going to the Postback Log and seeing if any Postbacks are showing. If not, double-check that you’ve set up your Postback URL with your affiliate network. If it looks like that was already done correctly, contact your Affiliate Manager to see if they can determine why their system isn’t posting back correctly.


These are the ONLY explanations why some or all of your affiliate sales aren’t being recorded in ClickMagick, so please start at the top and go through each step to verify that you’ve done everything correctly.

Article 147 Last updated: 05/21/2024 12:02:52 PM
https://www.clickmagick.com/kb/?article=147